Monday, February 28, 2011

Online Business Directory Listing for Business

An Online Business directory is a website that lists all businesses, globally or specific to a region, which are categorized under various Industries or types.

In this Internet era, listing ourselves on online business directories is very important and here are some reasons why a business should get listed in an Online Business Directory:

FREE OR CHEAP:
First and foremost reason - Most of the Online Business Directory Listings are free or cheap. So listing/advertising with an online business directory is an inexpensive way compared to traditional methods.

SEO:
Online Business Directory Listing increases the Search Engine Ranking of the listed Business Website.
search Engines deliver information based on knowledge of where you are when you conduct a Web search.
The websites will be ranked well in the search engines by business listings and will generate a high quality traffic flow for the website

INTERNET:
More than 70% of Americans use the internet to conduct searches for businesses and more than 640 local searches are done on the internet each second. ANd these numbers are rapidly increasing.
This makes local business directories vital to advertise your business.

MOBILE INTERNET:
People search for businesses on mobile devices online often. This is another reason which makes Online Business Directory Listing important
Save
CATEGORIZE:
Directories help listing the business websites under different categories according to the need and type of business. You can also list your business in industry-specific and region-specific business directories. And there are more options too.

BUSINESS INFORMATION:
It creates a possibility to find business information on the Internet while there might be a fake information about your brand which can be made void

DIRECT ADVERTISING:
It is the best way for direct advertising for the business in different ways
The listing is advertising made online


LEADS GENERATION:
Online Business Directory Listing is a great source of new leads or sales for your business
People who are searching for your services will get your business listing so you'll get more potential leads.
Gets relevant local links about your business to your website

CUSTOMER REVIEWS:
Online Business Directory Listings has cutomer reviews option which acts as testimonials. Being listed in these increases your chance for a customer review on the sites that offer that increasingly important feature

EDITABLE:
In online business directories, updating important changes can be done to keep the business information up-to-date informed.

These are some of the most common options available in almost all of the Business Directories. Apart from these, many business directories provide more specific options which make your business advertised efficiently and manage customer base.

Keep checking here for more about the list of Online Business Directories.

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Wednesday, February 23, 2011

Social Media for Monitoring Competitors' by SocialNetGate

Social Media is the best way to connect with customers, get prospects and a lot of marketing and CRM efforts. Apart from that it can also be useful to study or research about your competition. Below are some common methods used to monitor your competitors' activities.

  • You can use google alerts to know top 10 new results on the Internet Search for your competitors' name daily. Similarly you can use Twitter Alerts (TweetBeep, Twilerts), it is like Google alerts for Twitter. You can even keep track of who's tweeting your website or blog, even if they use a shortened URL.
  • LinkedIn Companies page - Following a companiy and getting email notifications on the companies' updates can help with Who joined, who left, who got promoted, who's connected to whom, etc about your competitors' and is the best place to get talents also. Similarly Facebook pages can be used.
  • Tools are also available to monitor your competitors’ website traffic
  • Business listings - there are many business listings like MerchantCircle, Manata, Hoovers, and many other business listing sites to know about their offers, technology updates, and more
  • Use various website analysis tools like Website Grader
  • Subscribe to your competitor in all possible ways and monitor them regularly.

Monitoring the competitors helps you to stay ahead of them. You will know what strategies worked for them, learn from their mistakes, technology they utilize, and their up-to-date activities. So that you can take counter actions. 

Also SocialNetGate helps you in best utilizing Social Media for your business.

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Monday, February 7, 2011

LinkedIn Tips : Common

Some of the commonly came across questions on LinkedIn. These are some common things which will help use LinkedIn better if they before start using LinkedIn or at the initial stages of using LinkedIn.

Forgot Password : When you forget your password and if you have only one email associated with a LinkedIn profile and don’t have access to that email address, then contacting LI customer service is the only option. So, it is always better to have your personal email address as your primary email address rather than official email address.

Duplicate Account Creation : I see many people create duplicate account inadvertently. This happens mainly because of accepting invitations from various email addresses that you have. You CAN’T have duplicate profiles or CAN’T MERGE LinkedIn Prfoiles. So, it’s always better to register all your email addresses with active LinkedIn Account.

Exporting and Transferring Your Connections : If you have a duplicate profile,before deleting the duplicate one(s) you can export and transfer connections from one profile to another http://help.linkedin.com/app/answers/detail/a_id/3

Edit Education Details : On the edit profile page, scroll still down the page until you can see details about education and not just the name of the Institutions.

Edit Experience Details : On the edit profile page, scroll down to the position you would like to remove (under experience and not at the top where you see ‘Title’ and ‘Company name’)

Keep checking to get more from SNG …
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