Google Business profiles

Google+ has blocked business profiles now. Google+Tech team is deactivating the profiles created for business purpose.

Google would be doing a test of business profiles. There were many businesses expressing intense interest in business profiles. Google has refocused a few priorities and expect to have an initial version of businesses profiles up and running for EVERYONE in the next few months. There may be a tiny handful business profiles that will remain in the meantime solely for the purpose of testing how businesses interact with consumers.

Google has suggested not to create a business profile using regular profiles on Google+. The platform at the moment is not built for the business use case, and it wants to help build long-term relationships with your customers. Google will continue to disable business profiles using regular profiles. Untill then, a real person who is willing to represent your organization on Google+ using a real profile as him-or-herself.

Check here for more - Google+ For Businesses Update 3 – A new installment in our updates on Google+ and our plans to support brands, businesses, and beyond.

SocialNetGate - One stop solution for social media management

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Status socialnetgate 11 9 22

Thu, 09/22/2011 - 11:09 - socialnetgate

Facebook stays ahead in the Social Media Race and is coming up with rapid updates and enhancements to make itself stay atop.

Facebook's recent Improved friend list is on such feature. Read more about it from their blog - Facebook Blog -Improved Friend Lisst https://blog.facebook.com/blog.php?post=10150278932602131

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Facebook improved Friend Lists

Facebook stays ahead in the Social Media Race and is coming up with rapid updates and enhancements to make itself stay atop. 

Facebook's recent Improved friend list is on such feature. Read more about it from their blog - Facebook Blog -Improved Friend Lisst  https://blog.facebook.com/blog.php?post=10150278932602131

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Twitter in five new languages

Twitter was launched in five new languages on September 14, 2011.  The new languages are Simplified and Traditional Chinese, Hindi, Filipino and Malay.  Including these Twitter is now available in 17 languages.

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Google+ opens sign up

The Google+ project was launched less than 90 days back, but it has already done 100+ different improvements(as Google+ say).

And the most recent update is that it has opened up Google+ registration to all without invitations.

Check the update from The official Google Blog

Facebook Subscribe Button

Facebook is making itself better to compete better with Google+. As a part of this, it has introduced a new feature "Subscribe". 

It wasn't easy before to control what you see in your News Feed. It's obvious that you'd like to know more about your close friends rather than ex-colleagues. There was no option to get feeds from people who aren't friends.

Subscribe option is a solution to all these. It'll be present on the people's profiles on the top right corner.

Facebook has 3 uses for the subscribe button:
Choose what you see from people in News Feed
Hear from people, even if you're not friends
Let people hear from you, even if you're not friends

Choose What You See in News Feed
You're already getting your friends' posts in News Feed. With the Subscribed button, you can choose how much you see from them: All updates, Most updates, and Important updates only(Just Highlights)

You can also choose what types of contents you see from a profile, which is optional.

Subscribe to Interesting People

You can now get public feeds from people who aren't your friends. You can just click on the Subscribe button to get updates(if public) about them in your News Feed.

You can choose what types of contents you want to see here too.

Get Your Own Subscribers
If you'd like to share your public updates with more than just friends, you can get a Subscribe button on your profile, too. People who subscribe to you will get posts  in their News Feeds only when you set the update as "Public". This feature is also optional.

To let people subscribe, go to the Subscriptions Page and click Allow Subscribers.
Once you allow subscribers, you can decide who can comment and what notifications you get. You'll also see a Subscribers tab on your profile, where you can see who subscribes to you.

Read the original content on Facebook Blog (Source). Check out more images on the Subscribe option below.

To listen or read on similar updates as soon as it is available, Subscribe to SocialNetGate's Blog.

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Merge Facebook Pages

Have you inadvertently created multiple facebook pages?
Are you finding it hard to manage multiple pages for the same business?
Are you having too many fans on an unofficial page to request them to like your official page?

Forget your worries. You can now merge duplicate pages and/or places!!!

How to merge:

To merge one page into another: (Facebook Help Center)

   1. Log in to Facebook and go to the page you want to keep.
   2. Click the "Edit Page" button in the top right corner.
   3. From the left column menu, click "Resources" Tab.
   4. Click on the "Merge duplicate pages" link.
   5. A dialogue will show pages you admin that qualify to be merged. Select the page(s) you wish to merge to the page you're on. If you're merging a place and a page, they must have the same address information.

Another alternate way is to follow the below steps:

The page that you want to keep should get ”authenticated” by Facebook. Go to this page - https://www.jotform.com/form/10891559154 - enter the details(Page Admin's Email, Your Company name, and PageURL to Authenticate). Click "Submit Form". It'd take some time for your page to get authenticated(30 days as of now) - You'll receive email from Facebook if your page is authenticated.

Go to this page - http://www.facebook.com/help/contact.php?show_form=page_migrations_external - and enter the URL and name of your authenticated page.

Then enter the URL of the pages that you want to merge with authenticated page. The fans of all the pages will now become fans of the authenticated page.

You still can't merge a profile or a group. Also you can't convert a group into a page 

Alternate Method: (Source : TheSocialAnimal)

Another alternate way is to follow the below steps:

The page that you want to keep should get ”authenticated” by Facebook. Go to this page - https://www.jotform.com/form/10891559154 - enter the details(Page Admin's Email, Your Company name, and PageURL to Authenticate). Click "Submit Form". It'd take some time for your page to get authenticated(30 days as of now.) You'll receive email from Facebook if your page is authenticated.

After getting the email, go to this page - http://www.facebook.com/help/contact.php?show_form=page_migrations_external - and enter the URL and name of your authenticated page. Then enter the URL of the pages that you want to merge with authenticated page. The fans of all the pages will now become fans of the authenticated page.

Things to note:

• The page(s) you merge will be removed from Facebook and you will not be able to unmerge your pages.
• You still can't merge a profile or a group. Also you can't convert a group into a page
• If someone is a fan of both the pages, they'll remain a fan of authenticated page and be counted only once. Only contents on your authenticated page will remain and all other pages contents will be deleted. 
• need to keep one page as master whose pages contents will be retained.
• It'd take at least a month for Facebook  to authenticate a master page
• If two Facebook pages have very different names, Facebook might not let merging the pages.

Also Facebook  comes up with new updates every now and then, these options might have been changed or will change in the future.

To keep yourself posted or to make yourself better in Facebook and other social media sites, go to SocialNetGate - ONe stop Solution for Social Media Management

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Social Media Measurement

Social Media Measurement is similar to the measurement of traditional marketing systems like circulation of newspapers, rating of T.V shows, etc. However, in Social media, measurement means tracking your social-networking sites, blogs, video and photo-sharing sites, forums, etc. There are a number of ways you can track your business or your brand awareness on social media. Provided below are some of the tips:

Facebook:
Elements to be considered for measuring the success : The changes in the number of likes, the posts that are done in your pages, comments on your page, likes on posts, etc. are the  The insights can be seen.
Facebook Insights provides Facebook Page owners with metrics around their content. By understanding and analyzing trends within user growth and demographics, consumption of content, and creation of content, Page owners can be better equipped to improve their business with Facebook. Check more about Facebook insights

Twitter:
Elements to be considered : the number of followers(changes), retweet level, replies to others, conversation, etc. The number of followers in your account is significant to the people who are interested in your products/services. There are a number of analytical tools available in the web to measure the twitter campaign effectiveness.

YouTube:
Elements to be considered : the numbers of visitors, number of views of videos, Activities(engagement), subscribers, etc. YouTube Insight http://www.youtube.com/my_videos_insight is a analytical and reporting tool that allow users with a YouTube account to view detailed statistics about the visitors for the videos that they uploaded to the site. statistics include age and gender, location, time, viewers rate, comments, find how people find your video, number of subscribers, etc. Check more about YouTube Insight

Google Analytics:
Enterprise-class web analytics tool to measure how people found your site, number of people visited, demography, time, etc. If you are doing online business, you can:
    * Track sales and conversions.
    * Track email campaigns, banner ads, offline ads
    * Trace transactions to campaigns and keywords
    * Optimize your AdWords performance with post-click data on your keywords
    * You can track other Google products like Blogger, Adsense and Google sites.

The above are just tip of an iceberg. There are a lot more number of social media sites available and measuring your business through those sites and that shall be discussed in the future

Stay connected to our blog and keep yourself updated.

SocialNetGate - One stop solution for Social Media Management

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